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한국실내디자인학회 / v., no.17, 1998년, pp.103-108
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프랑스 공영 기업 SNCF의 역사건축을 통한 기업 이미지 전략에 관한 연구
( A Study on the Architectural Strategy of SNCF in Station Design ) |
| 이은석;전동훈; 경희대학교 건축공학과;경희대학교 건축공학과;
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| 초 록 |
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| In contemporary architecture, "Function" should be required reconsideration and overall observation in architectural design. Especially, the architecture of the enterprise purely based on the increment of productivity and profits need to concern new implication of function in contemporary architectural design. The architectural strategy of three major European enterprise SNCF present its crucial role of architecture concernmg the presentation and enhancement of the company images. In the process of the numerous construction of the super fast train (T.G.Y) station, SNCF emphasis the technology of the company through the expression of High Tech in the building design. This study clearly explains new implication of function required in relations between the contemporary architecture and the enterprise. the enterprise. |
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| 키워드 |
| 기업이미지 전략;기능성의 확장;SNCF; |
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한국실내디자인학회논문집 / v., no.17, 1998년, pp.103-108
한국실내디자인학회
ISSN : 1229-7992
UCI : G100:I100-KOI(KISTI1.1003/JNL.JAKO199811920147673)
언어 : 한국어 |
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| 논문 제공 : KISTI 한국과학기술정보연구원 |
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