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한국실내디자인학회 / v., no.29, 2001년, pp.3-10 
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퓨전 디자인의 수사학적 표현에 관한 연구
( A Study on the rhetorical expression of the Fusion Design ) |
| 김은지;이정욱; 경원대학교 건축학과;경원대학교 실내건축학과;
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| 초 록 |
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| In recent years when the importance of public communication is more emphasized, it has to be noticed that we are now living in the public-initiated age of rhetoric resulted from rapid development of broadcast media. Therefore, the purpose of this treatise is to examine the structural characteristics in the fusion design in order to anaylize the rhetorical expressions as symbols of communication. One of those is intertextuality that expresses metaphorically by bleding and borrowing codes and another is hypertextual space where various texts twines around each other making brand-new and diverse organizations, as the combined allegory with a number of hidden expression. The fusion design may be understood as the Intention to attract gaze to visual messages and as the rhetorical expressions based on compounding aesthetic codes by producing new cultural meanings. If fusion, a phenomenon which represents the 21st century, not a passing fad of cultural mixture, is ready to take the initiative, the design has to be groped for that creates a synergy effect. |
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| 키워드 |
| 퓨전 디자인;수사학적 표현;상호텍스트성;하이퍼텍스트적 공간;은유;알레고리; |
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한국실내디자인학회논문집 / v., no.29, 2001년, pp.3-10
한국실내디자인학회
ISSN : 1229-7992
UCI : G100:I100-KOI(KISTI1.1003/JNL.JAKO200111920992871)
언어 : 한국어 |
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| 논문 제공 : KISTI 한국과학기술정보연구원 |
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