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한국실내디자인학회 / v., no.7, 1996년, pp.45-49 
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쇼륨 실내디자인 계획 방향에 관한 연구
( A Study on the Planning for Interior Design of Showroom ) |
| 김경순; 동해전문대학 실내건축과;
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| The purpose for this study shows general planning direction about showroom which can enhance sales promotion, and corporate image and through buyer negotiation increasing export. We can divide showroom as promotional showroom and institutional showroom as a whole. The results of this research can be summarized as follows : There is no uniformed design plan of display for the P.R of showroom. And they need independent business space. But, there is no attractive factors to fascinate their consumer and thus there is no sufficient service facility, Also, some more effective planning is needed to support their supervisors. I wish to suggest some planning direction on the basis of research problems : We need to divide four space- that is entrance space, display space management space, service space-to allocative effectively space for the purpose of charging product. P.R. We should set up uniformed design policy which can contribute P.R.-that is corporate color, unform . logotype, sign, pamphlet etc. |
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한국실내디자인학회논문집 / v., no.7, 1996년, pp.45-49
한국실내디자인학회
ISSN : 1229-7992
UCI : G100:I100-KOI(KISTI1.1003/JNL.JAKO199611920145711)
언어 : 한국어 |
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| 논문 제공 : KISTI 한국과학기술정보연구원 |
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