|
|
|
한국실내디자인학회 / v., no.33, 2002년, pp.99-105 
|
인테리어 사무실 경영 전략을 위한 인터넷의 활용 제안
( A Proposal for Approaching Internet to Interior Design firm Management Strategy ) |
| 최용수; 건국대학교 실내건축설계학과;
|
|
|
 |
|
| |
| 초 록 |
|
|
| As a new environment, the Internet proposes to us the innovation of our life. New information technologies(IT) have enabled and stimulated new organizational forms. Electronic Commerce is the new economy that changes the pattern of our life and the form of business transaction. Electronic Commerce is rapidly growing due to the increasing of internet user and the development of information technology. With the emergence of the Internet, a totally new business, the electronic commerce(EC) is emerging. Internet EC brings in many benifits to the organization such as reduced costs, fast turnaround, better customer service, and in some firms strategic advantage over their competitors. As a newly created interior design paradigm, this proposal presents its utmost advantage, interlocking interior design firm management with virtual reality of internet. Appropriately interacting on-line with off-line in virtual reality of internet improves the image of interior design firm and makes the best use of its identity in marketing. This application can rightly attract consumers' interest. Analyzing the market, the most important thing in marketing is to anticipate consumers' existing and possible demand in future. In other word, servicing consumers with idea efficiently is competence. As the point of management, to maximize managing value in interior design proposes the application of internet to management strategy of interior design firm |
| |
| 키워드 |
| 인터넷;실내디자인경영;온라인;가상공간; |
| |
|
|
|
|
한국실내디자인학회논문집 / v., no.33, 2002년, pp.99-105
한국실내디자인학회
ISSN : 1229-7992
UCI : G100:I100-KOI(KISTI1.1003/JNL.JAKO200211921275127)
언어 : 한국어 |
|
| 논문 제공 : KISTI 한국과학기술정보연구원 |
|
|
|
|
|
|
