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한국조경학회 / v.11, no.2, 1983년, pp.75-75 
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조경수목생산유통의 문제점과 구조개선방향
( Analysis of Cultivation and Marketing Process of Landscape Plants and Future Directions for Their Improvement ) |
| 양병이;楊秉彛; ;;
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| The study analysis fundamental problems related with cultivation and marke- ting system of landscape plants in Korea.There are 2,717 (as of 1977) producers of landscape plants and total area forthe cultivation of landscape plants amounts to 2,569.25ha (as of 1981) in Korea.Total number of landscape plants under cultivation in Korea reaches aprroxima-tely 40million as of 1981.Kyonggi province has the largest number of landscape plants in Korea. Thereare, basically, four circulation patterns in the marketig. process of landscape pl-ants as follows -(1) producers - consumers, (2) producers - field middlemen - consu-mers, (3) producers - field middlemen - market brokers - consumers, (4) producers -market brokers - consumers. However, in addition to four channels, quite often,more brokers such as first stage brokers, second stage brokers and third stagebrokers are imvolved in the marketing process of landscape plants.The problems relating to the cultivation and marketing process of landscape plants are suggested as follows 1) There is no long-term plan or control mechanism to adjust the productionand distribution of landscape plants because data concerning supply and dema-nd of landscape plants are not collected and distributed systematically.2) Lack of marketing information encourages the producers of landscape plantsto depend on the brokers for their marketing.3) Cultivation of landscape plants was undertaken by the producers as a side-job rather than main-job.4) Many producers of landscape plants are reluctant to invest their profits into cultivation of landscape plants.5) Productions of landscape plants are concentrated on approximately 9species of landscape plants. 6) Complicated marketing process through the middlemen or broker boosts upprofits of middlemen rather than profits of producers and consumers.7) Frequent defect occurs in planting works due to the lack of inspectionstandard and high margin for each stage of brokers.8) Producers of landscape plants sell frequently their products at dumping price 9) There are no standards concerning the quality of landscape plants in the marketing process.10) Balanced adjustment between demand and supply is not expected due tothe lack of systematic collection and propagation of informations concerning pro-duction and marketing of landscape plants. |
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한국조경학회지 / v.11, no.2, 1983년, pp.75-75
한국조경학회
ISSN : 1225-1755
UCI : G100:I100-KOI(KISTI1.1003/JNL.JAKO198310102445807)
언어 : 한국어 |
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| 논문 제공 : KISTI 한국과학기술정보연구원 |
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